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Faculty Profile

Dr. Kamini Dhruva - Academic Profile

Dr. Kamini Dhruva

Designation: Professor
Marketing
Qualification: Ph.D, M.Com, B.Com
Email: kamini@abbssm.edu.in
Contact: 080 23245515/16/18/19.
Ext: 132

Brief Profile

Dr.Kamini Dhruva holds a doctorate from the prestigious Aligarh Muslim University (AMU,a Central University), Aligarh, India. Her passion and zest for research and teaching has taken her to explore the Middle East where she has contributed her services to Al Yamamah University, Riyadh, KSA. During her tenure there she has and continues to be engaged with research in various facets of Vision 2030, Women Empowerment, the Saudi Women Workforce Participation, Challenges and Issues, Tourism in light of Vision2030 in KSA.

Her collaborative research with other research enthusiasts around the world has also broadened and enhanced her research acumen and abilities and led to the contributions in the areas of banking and recent trends prevalent around the globe in the areas of Experiential Retailing, Marketing  and Nuero Marketing.

An avid reader, researcher and writer her articles have appeared in top newspapers of the Middle East and publications are in good and notable journals too.

Dr.Dhruva aspires to combine her experience of learning, teaching and research of almost 20 years for the betterment, empowerment and progress of the youth and women around the globe and is channelizing her research contributions in that direction. In this effort she has been instrumental in guiding her students both in her home country and in the Kingdom to write books, publish research papers, case studies, live projects, articles and participate in research-based competitions in countries like the UAE and other middle east countries.

On the personal front, her enthusiasm to discover and quest to understand new cultures, ability to master languages and zeal to research and write hopes to motivate her in her future endeavors and aspirations.

Research & Publications